Digital / Social Media
Delta Hotels were targeting “streamliners,” road warriors who require key services and amenities tailored to their needs. We took their new on-air anthem and delivered a campaign of paid digital units, quick-hitting 6-second cutdowns with original copy that captured both the hotel benefits and their snappy tone. “You’ve got this. And we’ve got you.”
Mixing a lifestyle sell with an array of hotel benefits, our paid ad campaign – including Facebook and Instagram statics and carousels – both showcased and linked to featured destinations.