ASTRAL BRANDS

PUR COSMETICS

Social Media Campaign / Creative

PÜR cares about what goes on your skin. We looked to amp this values-based brand messaging via original paid media creative for the 4-in-1 pressed mineral makeup.. It’s the smart beauty solution that cares about the things you care about, respects the choices you make, and values your unique, authentic look; and with a CTA driving direct to purchase, our units drove overall 3x to 6 x ROAS on Facebook and Instagram. 

For social content, a video shoot and post-production work, all done in-house, turned original concepts into eye-catching paid-media units that spoke beyond product benefit to the heart of the audience. 

Pelicula

A modern theme for the film industry & video production
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